20 million brows, an edit of the best beauty essentials and over 15 salons across the UK, New York and Paris, we understand those all-important arches.

wave
testimonials image
testimonials image
testimonials image
testimonials image
testimonials image

‘I’ve been going to Blink for years and leave each time with natural looking but immaculately groomed brows. If you want perkier lifted lashes (who doesn’t?), their lash lift is a hidden gem too.’

Jennifer Georgie

Beauty Editor at ELLE & Harper’s Bazaar

‘I’ve been going to Blink Brow Bar since it first opened, and consistently have had great treatments, with skilled women who pay attention to the smallest (and longest) hairs of my brows, threading and tinting too, on occasion. I leave looking far better than when I arrived. My favourite bit is the brow massage at the end! So relaxing…it’s a really good, quick treatment that makes a difference.’

Kathleen Baird-Murray

Beauty Editor at British Vogue

‘Quick, painless and - dare I say it - a total pleasure, Blink have given me my best brows ever.’

Hannah Britt

Associate Head of Content

'Blink is the only place that I have let touch my brows over the last 3 years. I love knowing that I can book in with any beautician, at any location, and they will do a great job.'

The Mothership

Gemma Rose Breger

“Over the past year, my once bushy full brows are now looking on the thinner side and are giving overplucked 90s vibes, not intentionally. After poorly executed threading and wax appointments the hairs on the top of my brows are struggling to grow. I’m just over 5 weeks into using Brow Boost and I can already notice my brows are looking thicker, better and can spot way more new hairs. The bottle might look slightly small, but you need just the tiniest bit to work some brow magic.”

Jemma Thompson

Beauty Content Manager

Shop by Interest

GROW & NOURISH

GROW & NOURISH

SHOP NOW
SHAPE & FILL

SHAPE & FILL

Shop now
GROOM & HOLD

GROOM & HOLD

Shop now

Vanita’s Story 

THE BRAND

round round
We took the highly accomplished skill of threading from the suburbs of London – where it was being done in a rudimentary way – and brought it to the city as a consistently brilliant, contemporary and trusted service.

One chair in Fenwick in 2004 became two chairs in Harvey Nichols, and then three chairs in Selfridges until we had 100 chairs and 20 brow bars across the UK and globally.

TREATMENTS

THREADING

THREADING

BOOK NOW
BROWS

BROWS

BOOK NOW
WELLNESS

WELLNESS

BOOK NOW
LASHES

LASHES

BOOK NOW

WHAT OUR CUSTOMERS SAY

WHAT OUR CUSTOMERS SAY
stars

Review by Melanie C.

I've tried so many other brands but always come back to BBB London as they are, like Tina Turner said "Simply The Best!"
WHAT OUR CUSTOMERS SAY
stars

Reviewed by Louise F

The best eyebrow pencil I have ever used - the shade is perfect, its super easy to apply and it stays on all day. I absolutely love it!